Program areas at ARA
Government and political affairs: researches, analyzes, tracks, advises and educates the Alliance, its members and members of congress on federal legislative and policy matters affecting seniors and retirees, including but not limited to social security and medicare, as well as analyze, advise and work with state alliances on state and local legislative and regulatory matters. Issues analytical reports on such legislative, policy and political issues affecting the Alliance constituency.
Communications: advises on public relations for the Alliance including creating public relations campaigns to promote the Alliance. Writes, edits, prepares and distributes news releases, weekly news advisories, information brochures and publications, and press kits. Handles all media contacts to promote Alliance. Provides media assistance to state alliances, including editing and designing state Alliance newsletters and websites.
Field mobilization: charters new state alliances to affiliate with the national Alliance by organizing and mobilizing retirees and seniors in those states locating and creating organizational leaders and structures, including bylaws and initial founding conventions. Supports and works daily with existing 36 state alliances, their diverse officers, boards and members by providing staff, grants program funding, advice, meetings and informational materials on issues of concern to retirees and seniors. Coordinates Alliance work with state alliances. Identifies and trains new senior leaders, mobilizes Alliance, senior and community activists, educates members on legislative issues that impact seniors.