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EIN 77-0200405

VISIT Santa Cruz County

IRS 501(c) type
501(c)(6)
Num. employees
11
City
Santa Cruz
State
California
Year formed
1988
Most recent tax filings
2024-06-01
NTEE code, primary
S33: Visitors, Convention Bureau
Description
VISIT Santa Cruz County promotes the city and county as a tourist, conference, and film destination through print ads, brochures, and magazines. They aim to stimulate the economy and promote the welfare of Santa Cruz County residents.
Also known as...
Santa Cruz County CVC; Santa Cruz County Conference and Visitors Council
Total revenues
$3,163,927
2024
Total expenses
$3,132,735
2024
Total assets
$2,502,063
2024
Num. employees
11
2024

Program areas at VISIT Santa Cruz County

The organization promoted Santa Cruz city & County as a tourist and conference destination primarily through its website, print ads, brochures and magazines to promote the welfare of the residents of Santa Cruz County by stimulating the economy.the organization manages the Santa Cruz County tourism marketing district.

Financials for VISIT Santa Cruz County

RevenuesFYE 06/2024
Total grants, contributions, etc.$0
Program services$3,138,028
Investment income and dividends$22,557
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$0
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$3,342
Total revenues$3,163,927
Data update history
April 3, 2025
Posted financials
Added Form 990 for fiscal year 2024
March 26, 2025
Updated personnel
Identified 7 new personnel
June 6, 2024
Posted financials
Added Form 990 for fiscal year 2023
May 23, 2024
Updated personnel
Identified 8 new personnel
November 25, 2023
Posted financials
Added Form 990 for fiscal year 2022
Nonprofit Types
Business and community development organizationsConvention and visitors bureaus
Issues
Community improvementEconomic development
Characteristics
State / local level
General information
Address
303 Water St 100
Santa Cruz, CA 95060
Metro area
Santa Cruz-Watsonville, CA
County
Santa Cruz County, CA
Website URL
santacruz.org/ 
Facebook page
visitsantacruz 
Twitter profile
@visitsantacruz 
IRS details
EIN
77-0200405
Fiscal year end
June
Taxreturn type
Form 990
Year formed
1988
Eligible to receive tax-deductible contributions (Pub 78)
No
Categorization
NTEE code, primary
S33: Visitors, Convention Bureau
NAICS code, primary
561591: Convention and Visitors Bureaus
Parent/child status
Independent
California AB-488 details
AB 488 status
Undetermined
Charity Registration status
Not Registered
FTB status revoked
Not revoked
AG Registration Number
None yet
FTB Entity ID
1622355
AB 488 data last updated ("as-of") date
2025-07-02
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