Visit Denver is a visitor or convention bureau based in Denver, CO that was founded in 1909. As of 2019 they had $39 million in revenue and $26 million in assets.
To bring conventions & leisure visitors to Denver for the economic benefit of the City, its residents and the membership. To bring conventions & leisure visitors to Denver for the economic benefit of the City, the community, and our membership. To bri...
Previous legal names or variations of their name include: Denver Metro Convention And Visitors Bureau.
EIN:
84-0382392
City:
State:
Website:
Facebook:
Twitter:
Founded:
1909
Type:
501(c)(6)
NTEE:
Revenue:
$39,623,731
Assets:
$26,417,178
Employees:
83
Fiscal year end:
December
Program areas at Visit Denver
Conventions - Responsible for marketing Denver as a meeting and convention destination. Also responsible for providing assistance to conventions and meetings coming to Denver by acting as a liaison between members, city facilities, and planners. Further, Visit Denver facilitates any needs the client may have to ensure that the group returns to the City of Denver for future meetings.
Marketing, guides and information centers - Develops and integrates marketing program to promote Metro Denver as a premier travel destination for conventions, meetings and leisure travel.
Tourism - Responsible for promoting Denver as a year-round leisure destination to domestic and international travelers.
Form 990s for Visit Denver
| Fiscal year ending | Date received by IRS | Form | PDF link |
|---|
| 2018-12 | Jun 19, 2019 | 990 | View PDF |
| 2017-12 | Sep 12, 2018 | 990 | View PDF |
| 2016-12 | Oct 12, 2017 | 990O | View PDF |
| 2015-12 | Sep 19, 2016 | 990O | View PDF |
| 2014-12 | Jul 23, 2015 | 990O | View PDF |
| ...and five more Form 990 PDFs |
Financials for Visit Denver
| Field | 2018 | 2017 | % Change |
|---|
| Federated campaigns | $0 | $0 | |
| Membership dues | $0 | $0 | |
| Fundraising event contributions | $0 | $0 | |
| Related organizations | $0 | $0 | |
| Government grants (contributions) | $34,262,983 | $28,839,043 | 18.8% |
| Normal grants, contributions, etc. | $542,750 | $493,500 | 10.0% |
| <em>Non-cash contributions included in above</em> | $0 | $0 | |
| Total grants, contributions, etc. | $34,805,733 | $29,332,543 | 18.7% |
| Field | 2018 | 2017 | % Change |
|---|
| Total grants, contributions, etc. | $34,805,733 | $29,332,543 | 18.7% |
| Program services | $4,665,668 | $2,742,849 | 70.1% |
| Investment income and dividends | $133,217 | $110,041 | 21.1% |
| Tax-exempt bond proceeds | $0 | $0 | |
| Royalty revenue | $0 | $0 | |
| Net rental income | $0 | $0 | |
| Net gain from sale of non-inventory assets | $10,468 | $20,270 | -48.4% |
| Net income from fundraising events | $0 | $0 | |
| Net income from gaming activities | $0 | $0 | |
| Net income from sales of inventory | $8,645 | $7,819 | 10.6% |
| Miscellaneous revenues | $0 | $0 | |
| Total revenues | $39,623,731 | $32,213,522 | 23.0% |
| Field | 2018 | 2017 | % Change |
|---|
| Grants to govts. and orgs. in USA | $0 | $0 | |
| Grants to individuals in USA | $0 | $0 | |
| Grants to govts., orgs., and individuals outside USA | $0 | $0 | |
| Benefits paid to or for members | $0 | $0 | |
| Compensation of current officers, etc. | $1,099,905 | $1,023,974 | 7.4% |
| Compensation not included above, to disqualified persons | $0 | $0 | |
| Non-officer salaries and wages | $5,090,217 | $4,777,528 | 6.5% |
| Pension/retirement accruals and contributions | $369,629 | $344,860 | 7.2% |
| Other employee benefits | $712,689 | $646,995 | 10.2% |
| Payroll taxes | $424,839 | $402,209 | 5.6% |
| Management fees | $0 | $0 | |
| Legal fees | $107,850 | $103,487 | 4.2% |
| Accounting fees | $18,157 | $16,070 | 13.0% |
| Lobbying fees | $115,000 | $50,000 | 130.0% |
| Pro. fundraising fees | $0 | $0 | |
| Investment mgmt fees | $8,674 | $7,769 | 11.6% |
| Other fee-for-service | $3,172,557 | $1,267,220 | 150.4% |
| Advertising and promotion | $16,152,194 | $12,730,582 | 26.9% |
| Office expenses | $864,537 | $835,515 | 3.5% |
| Information tech. expenses | $224,385 | $190,197 | 18.0% |
| Royalty expenses | $0 | $0 | |
| Occupancy | $707,011 | $668,148 | 5.8% |
| Travel | $4,193,878 | $1,622,176 | 158.5% |
| Public official travel and entertainment | $0 | $0 | |
| Conferences, meetings, etc. | $0 | $0 | |
| Interest | $0 | $0 | |
| Payments to affiliates | $0 | $0 | |
| Depreciation, amortization, etc. | $672,610 | $635,803 | 5.8% |
| Insurance | $45,132 | $60,014 | -24.8% |
| All other expenses | $1,735,628 | $1,323,054 | 31.2% |
| Total expenses | $35,714,892 | $26,705,601 | 33.7% |
| Field | 2018 | 2017 | % Change |
|---|
| Cash (non-interest-bearing) | $10,339,106 | $3,590,368 | 188.0% |
| Savings, short-term investments, etc. | $5,511,209 | $10,050,585 | -45.2% |
| Pledges and grants receivable | $0 | $0 | |
| Accounts receivable | $5,004,202 | $3,616,031 | 38.4% |
| Loans receivable from officers, directors, etc. | $0 | $0 | |
| Loans receivable from other disqualified persons | $0 | $0 | |
| Notes and loans receivable | $0 | $0 | |
| Inventories for use | $25,054 | $20,071 | 24.8% |
| Prepaid expenses and deferred charges | $1,036,849 | $1,126,923 | -8.0% |
| Buildings, equipment, etc. post-depreciation | $1,152,465 | $1,519,427 | -24.2% |
| Investments, publicly traded securities | $3,312,964 | $3,361,755 | -1.5% |
| Investments, other securities | $0 | $0 | |
| Investments, program-related | $0 | $0 | |
| Intangible assets | $0 | $0 | |
| Other assets | $35,329 | $20,186 | 75.0% |
| Total assets | $26,417,178 | $23,305,346 | 13.4% |
| Field | 2018 | 2017 | % Change |
|---|
| Accounts payable and accrued expenses | $2,221,158 | $1,695,353 | 31.0% |
| Grants payable | $0 | $0 | |
| Deferred revenue | $507,713 | $1,657,747 | -69.4% |
| Tax-exempt bond liabilities | $0 | $0 | |
| Escrow or custodial account liability | $0 | $0 | |
| Loans payable to officers and disqualified persons | $0 | $0 | |
| Secured mortgages and notes payable to unrelated third parties | $0 | $0 | |
| Unsecured notes and loans payable to unrelated third parties | $0 | $0 | |
| Other liabilities | $0 | $0 | |
| Total liabilities | $2,728,871 | $3,353,100 | -18.6% |
| Field | 2018 | 2017 | % Change |
|---|
| Unrestricted net assets | $23,688,307 | $19,952,246 | 18.7% |
| Temporarily restricted net assets | $0 | $0 | |
| Permanently restricted net assets | $0 | $0 | |
Vendors for Visit Denver
| Vendor | Services | Amount paid | Date |
|---|
| Kundinger Corder and Engle PC | Tax accounting | | 2019-04-29 |
| █████ ██████████████ ██████████ ███ | Transportation | $513,958 | 2018-12-01 |
| █████ ███ █████ | Advertising | $10,550,518 | 2018-12-01 |
| █████████ █████ ███ | Digital Marketing | $875,182 | 2018-12-01 |
| ██ ██████ | Event Production | $793,008 | 2018-12-01 |
| █████████ ███ | Event Production | $617,147 | 2018-12-01 |
Personnel at Visit Denver
| Name | Title | Compensation | Most recent data |
|---|
| Richard Scharf | President and Chief Executive Officer | $515,118 | May 22, 2019 |
| Jeff Ruffe | Vice President - Finance and Admin. / Vice President Finance and Administration | $199,839 | Dec. 31, 2018 |
| ██████ ███████ | Vice President - Marketing and Business / Vice President , Marketing | $183,880 | Dec. 31, 2018 |
| ██████ ████████ | Vice President - Sales and Services / Vice President of Sales and Services | $268,651 | Dec. 31, 2018 |
| ███████ █████ | E.d of the Denver Sports Commission / Executive Director | $147,139 | Dec. 31, 2018 |
| █████ █████ | Director , PR and Communications / Director , Public Relations and Communications | - | Feb. 26, 2018 |
| █████ ███ | Director , Information Technology / Information Technology Director | - | Feb. 26, 2018 |
| ██████ ██████ | Director , Government and Community Affairs | - | Feb. 26, 2018 |
| █████ █████ | Director , Human Resources | - | Feb. 26, 2018 |
| ██████ ████████ | Sales Director , Washington D.C Region | $121,190 | Feb. 26, 2018 |
| ...and 18 more key personnel |
Peer convention centers and visitor bureaus
| | Name | Type | Revenue | Location |
|---|
| 1 | Visit Tampa Bay | 501(c)(6) | $16 million | Tampa, FL |
| 2 | Scottsdale Convention and Visitors Bureau | 501(c)(6) | $16 million | Scottsdale, AZ |
| 3 | Memphis Tourism Corporation | 501(c)(6) | $16 million | Memphis, TN |
| 4 | Gwinnett Convention and Visitors Bureau (GCVB) | 501(c)(6) | $24 million | Duluth, GA |
| 5 | Atlanta Convention and Visitors Bureau | 501(c)(6) | $33 million | Atlanta, GA |
| 6 | Visit Austin | 501(c)(6) | $14 million | Austin, TX |
| 7 | Detroit Metro Convention and Visitors Bureau (DMCVB) | 501(c)(6) | $19 million | Detroit, MI |
| 8 | Hawaii Visitors and Convention Bureau (HVCB) | 501(c)(6) | $33 million | Honolulu, HI |
| 9 | Visit KC | 501(c)(6) | $13 million | Kansas City, MO |
| 10 | Discover The Palm Beaches | 501(c)(6) | $16 million | West Palm Beach, FL |
| 11 | Visit Salt Lake | 501(c)(6) | $15 million | Salt Lake City, UT |
| 12 | Visit Tucson | 501(c)(6) | $9.9 million | Tucson, AZ |
| 13 | Visitdallas (DCVB) | 501(c)(6) | $44 million | Dallas, TX |
| 14 | Visit Florida | 501(c)(6) | $90 million | Tallahassee, FL |
| 15 | Las Vegas Events (LVE) | 501(c)(6) | $28 million | Las Vegas, NV |
| 16 | Columbia Metropolitan Convention and Visitor's Bureau | 501(c)(6) | $14 million | Columbia, SC |
| 17 | Visit Orlando | 501(c)(6) | $73 million | Orlando, FL |
| 18 | Nashville Convention and Visitors Bureau | 501(c)(6) | $33 million | Nashville, TN |
| 19 | Saint Paul Rivercentre Convention And Visitors Authority | 501(c)(6) | $17 million | St Paul, MN |
| 20 | Visit San Antonio | 501(c)(6) | $25 million | San Antonio, TX |
| 21 | Destination Cleveland | 501(c)(6) | $17 million | Cleveland, OH |
| 22 | Greater Phoenix Convention and Visitors Bureau | 501(c)(6) | $16 million | Phoenix, AZ |
| 23 | Choose Chicago (CCTB) | 501(c)(6) | $34 million | Chicago, IL |
| 24 | Visit Seattle | 501(c)(6) | $23 million | Seattle, WA |
| 25 | Wisconsin Dells Visitor & Convention Bureau (WDVCB) | 501(c)(6) | $14 million | Wisconsin Dells, WI |