EIN 16-1015782

United Way of Greater Rochester and the Finger Lakes

IRS 501(c) type
Num. employees
Year formed
Most recent tax filings
United Way of Greater Rochester and the Finger Lakes unites the good will and resources of the community to help everyone thrive. They connect people with evidence-based programs to address critical challenges, and support a broad network of human service organizations. They also incur community impact expenses to further their investment process, and offer community services such as a donor designation program. As the fiduciary agency for the Rochester-Monroe Anti-Poverty Initiative (RMAPI), United Way collaborates with multiple sectors to reduce poverty and increase self-sufficiency.
Also known as...
United Way of Greater Rochester
Total revenues
Total expenses
Total assets
Num. employees

Program areas at United Way of Greater Rochester and the Finger Lakes

Community impact: a network of community volunteers, in coordination with trained staff, determine how United Way of Greater Rochester and the Finger Lakes invests donor dollars from its annual campaign efforts into the community each year. These investments support a broad network of human service organizations, community initiatives and innovative strategies to address our most pressing local challenges with real, impactful solutions. United Way of Greater Rochester and the Finger Lakes also allows donors to direct their campaign pledges to eligible health and human service organizations.
Grants: grant expenditures include amounts to fund the following programs: summer learning programs; project uplift to provide direct support to low-income individiuals through a network of human serivce providers; a mobility management pilot program focusing on increasing medicaid eligible patient engagement; livable communities work with aging alliance; and stable housing support.
Community impact and services: community impact expenses are incurred to accomplish the investment process described in the community impact section in 4a above. Additionally, community services include a donor designation program to collect, process and transfer donations on behalf of hundreds of health and human service agencies in the Greater Rochester and the Finger Lakes region. United Way provides annual african american, latino, lgbtq, labor and young professional leadership development programs to promote a diversity of leadership throughout the region. the organization also provides synergy services to help local not-for-profit agencies explore affiliation as a means of increasing operational efficiencies and improving program services.
Togethernow (tn): United Way serves as host and fiscal agent for togethernow (tn) whose goal is to improve the health and economic well-being of individuals and families in monroe county, especially those who are vulnerable or impacted by poverty. Tn's goal is to establish connections between 300+ health, education and human services providers transforming the Way that our community works together to help individuals and families obtain support. When fully implemented by march 2024, tn will both enable and evaluate coordinated cross-sector interventions that support a person's transition from crisis to stable to thriving across the lifespan.
Rochester-monroe anti-poverty initiative: United Way is the fiduciary agency for the rochester-monroe anti-poverty initiative (rmapi), a multisector community collaborative with a goal to improve quality of life by reducing poverty and increasing selfsufficiency. To do this, rmapi is focused on increasing income, making basic needs more affordable and accessible, and lowering concentrations of poverty. Rmapi focuses on creating systemwide changes to create longterm improvements and reduce poverty. the initiative has set out to address two main areas: the accessibility and affordability of basic needs, and helping people find and keep jobs through effective workforce development strategies.
Roc the day: roc the day is an annual 24-hour online event established by United Way that provides donors an opportunity to select from over 600 eligible not-for-profit organizations in the nine-county Greater Rochester area. United Way powers the roc the day website, convenes community partners, recruits local not-for-profits to participate and processes the donations during the event. Roc the day is open to any eligible not-for-profit in the nine-county Greater Rochester region, serving a variety of sectors including animals, arts and culture, environment, human services, health, education, religion and community development.
Donor advised funds: United Way offers a donor advised fund program (donor advised funds) that allows donors to combine the most favorable tax benefits with the flexibility to support their favorite charity at any time. Distributions can be made with the approval of United Way to any organization that qualifies for tax deductibility under the internal revenue code.

Grants made by United Way of Greater Rochester and the Finger Lakes

GranteeGrant descriptionAmount
YMCA of Greater RochesterAgency Allocation & Grant$807,200
The Community Place of Greater RochesterAgency Allocation & Grant$722,154
Hillside Family of Agencies (HFA)Agency Allocation & Grant$719,421
...and 299 more grants made totalling $18,082,614

Who funds United Way of Greater Rochester and the Finger Lakes

Grants from foundations and other nonprofits
EslProject Uplift$1,000,000
EslSip Capacity Building Fy 2021-2023$500,000
EslTogethernow: Early Adoption$429,000
...and 38 more grants received totalling $4,881,411

Personnel at United Way of Greater Rochester and the Finger Lakes

Jaime SaundersPresident and Chief Executive Officer$315,788
Laurie GanonChief Financial Officer$164,858
Selma MilesSenior It Director$114,588
Teresa O'LoughlinChief Development Officer
Jean RollinsChief People and Culture Officer
...and 27 more key personnel

Financials for United Way of Greater Rochester and the Finger Lakes

RevenuesFYE 03/2023
Total grants, contributions, etc.$28,259,544
Program services$0
Investment income and dividends$2,402,587
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$488,952
Net income from fundraising events$-370
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$155,919
Total revenues$31,306,632

Form 990s for United Way of Greater Rochester and the Finger Lakes

Fiscal year endingDate received by IRSFormPDF link
2023-032023-10-17990View PDF
2022-032022-10-18990View PDF
2021-032021-10-04990View PDF
2020-032021-03-02990View PDF
2019-032019-11-22990View PDF
...and 9 more Form 990s
Data update history
January 29, 2024
Updated personnel
Identified 13 new personnel
December 29, 2023
Received grants
Identified 8 new grant, including a grant for $350,000 from Paychex Charitable Foundation
November 29, 2023
Posted financials
Added Form 990 for fiscal year 2023
November 28, 2023
Updated personnel
Identified 2 new personnel
October 23, 2023
Received grants
Identified 11 new grant, including a grant for $1,000,000 from Esl
Nonprofit Types
Grantmaking organizationsFamily service centersCharities
Community improvement
Operates donor advised fundsProvides grantsLobbyingFundraising eventsOperates internationallyState / local levelReceives government fundingEndowed supportCommunity engagement / volunteeringGala fundraisersFundraising races, competitions, and tournamentsTax deductible donations
General information
75 College Ave
Rochester, NY 14607
Metro area
Rochester, NY
Monroe County, NY
Website URL
(585) 242-6400
Facebook page
Twitter profile
IRS details
Fiscal year end
Taxreturn type
Form 990
Year formed
Eligible to receive tax-deductible contributions (Pub 78)
NTEE code, primary
T00: Philanthropy, Voluntarism, and Grantmaking Foundations: General
NAICS code, primary
624190: Individual and Family Services
Parent/child status
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