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EIN 94-3268357

Heyday

IRS 501(c) type
501(c)(3)
Num. employees
16
City
Berkeley
State
California
Year formed
1974
Most recent tax filings
2022-12-01
NTEE code, primary
A33: Printing, Publishing
Description
Heyday is an independent, nonprofit publisher and unique cultural institution. They promote widespread awareness and celebration of California’s many cultures, landscapes, and boundary-breaking ideas.
Total revenues
$2,760,306
2022
Total expenses
$2,740,928
2022
Total assets
$2,983,825
2022
Num. employees
16
2022

Program areas at Heyday

Heyday publishes approximately 20 new books a year. We specialize in nonfiction about California, focusing on nature, Indigenous cultures, history, and social justice.Heyday serves as fiscal sponsor for its author John Muir Laws, who runs a nature journaling club and organizes a related annual conference.

Grants made by Heyday

GranteeGrant descriptionAmount
Wild Wonder FoundationFiscal Sponsoree Support$205,880

Who funds Heyday

Grants from foundations and other nonprofits
GrantmakerDescriptionAmount
Fidelity Investments Charitable Gift FundFor Grant Recipient's Exempt Purposes$51,650
JKW Foundation TR 092597In Honor of Jean Stein$20,000
The Keith Campbell Foundation for the EnvironmentGeneral Support$15,000
...and 8 more grants received

Personnel at Heyday

NameTitleCompensation
Gayle WattawaGeneral Manager$114,642
Diane LeeDevelopment Director / Art Director and Production Director
Christopher MiyaSales Director / Sales Manager
Terria SmithArt Director and Production Director / Director of the Berkeley Roundhouse
Brian KennyVice Chair and Secretary$0
...and 8 more key personnel

Financials for Heyday

RevenuesFYE 12/2022
Total grants, contributions, etc.$986,652
Program services$99,012
Investment income and dividends$0
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$0
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$1,636,166
Miscellaneous revenues$38,476
Total revenues$2,760,306

Form 990s for Heyday

Fiscal year endingDate received by IRSFormPDF link
2022-122023-08-23990View PDF
2021-122022-09-01990View PDF
2020-122021-10-19990View PDF
2019-122020-10-22990View PDF
2018-122020-02-05990View PDF
...and 9 more Form 990s

Organizations like Heyday

OrganizationLocationRevenue
Los Angeles Review of BooksLos Angeles, CA$1,163,174
AntennaNew Orleans, LA$1,471,249
Moment MagazineWashington, DC$1,210,868
Red Hen PressPasadena, CA$872,655
Daily PennsylvanianPhiladelphia, PA$791,791
Missourian Publishing AssocColumbia, MO$1,189,171
The Minnesota DailyMinneapolis, MN$1,092,149
Sahan JournalSt Paul, MN$2,000,497
The Medical LetterNew Rochelle, NY$4,609,890
Repertoire International De Litterature Musicale (RILM)New York, NY$4,595,416
Data update history
December 24, 2023
Received grants
Identified 1 new grant, including a grant for $15,000 from The Keith Campbell Foundation for the Environment
October 7, 2023
Posted financials
Added Form 990 for fiscal year 2022
July 18, 2023
Posted financials
Added Form 990 for fiscal year 2021
June 26, 2023
Received grants
Identified 8 new grant, including a grant for $40,000 from The Ford Foundation
May 9, 2023
Updated personnel
Identified 3 new personnel
Nonprofit Types
Arts, culture, and humanities nonprofitsMedia and communications organizationsCharities
Issues
HealthEducationArts, cultural, and humanitiesDiseases and disorders
Characteristics
State / local levelTax deductible donationsFiscal sponsor
General information
Address
1808 San Pablo Ave Ste A
Berkeley, CA 94702
Metro area
San Francisco-Oakland-Berkeley, CA
County
Alameda County, CA
Website URL
heydaybooks.com/ 
Phone
(510) 549-3564
Facebook page
heydaybooks 
Twitter profile
@heydaybooks 
IRS details
EIN
94-3268357
Fiscal year end
December
Taxreturn type
Form 990
Year formed
1974
Eligible to receive tax-deductible contributions (Pub 78)
Yes
Categorization
NTEE code, primary
A33: Printing, Publishing
NAICS code, primary
5111: Newspaper, Periodical, Book, and Directory Publishers
Parent/child status
Independent
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