American Company of Irish Dance

American Company of Irish Dance aims to increase awareness and appreciation for traditional and progressive Irish dance, elevate it as an art form, and educate the public about its cultural value. They contracted five people to develop their brand identity through the creation of a brand deck, logo, revised mission and vision, values, and corporate identity. The company also created new choreography for a new production with thirty dancers participating. Hundreds of people are expected to benefit from this new production.