EIN 13-1810859

Direct Marketing Association

IRS 501(c) type
501(c)(6)
Num. employees
35
Year formed
1940
Most recent tax filings
2018-12-01
NTEE code, primary
Notice
This nonprofit is terminated or no longer active
Direct Marketing Association may be no longer active or terminated. Either the organization hasn't filed a Form 990 in many years and appears to no longer be active, or they marked in their most recent Form 990 that they have closed down.
Description
The Data & Marketing Association (the "Association") is the world's largest trade Association dedicated to advancing and protecting responsible data-driven Marketing.
Total revenues
$5,081,386
2018
Total expenses
$7,537,289
2018
Total assets
$0
2018
Num. employees
35
2018

Program areas at Direct Marketing Association

The trade Association was engaged in serving its members and advancing the interest of those involved in Direct Marketing to the government, the media and consumers. It encouraged the growth, and effective ethical use of Direct Marketing through conferences, information, education and consumer affairs programs.

Personnel at Direct Marketing Association

NameTitleCompensation
Mr. Dwight SholesChief Executive Officer
Mr. Derek HardingChair of Practices and Standards Subcommittee Chief Technology Officer
Ms. Lauren GannonVice President Executive Creative Director Epsilon
Mr. Bart ThornburgDirector of Email Marketing
Ms. Heather CurcioChannel Marketing Manager, Digital Member
...and 8 more key personnel

Financials for Direct Marketing Association

RevenuesFYE 12/2018
Total grants, contributions, etc.$0
Program services$4,248,044
Investment income and dividends$147,421
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$685,921
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$0
Total revenues$5,081,386

Form 990s for Direct Marketing Association

Fiscal year endingDate received by IRSFormPDF link
2018-122020-02-10990View PDF
2017-122018-12-18990OView PDF
2016-122017-06-16990OView PDF
2016-062017-05-17990OView PDF
2015-062016-04-12990OView PDF
...and 6 more Form 990s
Data update history
May 25, 2021
Used new vendors
Identified 1 new vendor, including
May 1, 2021
Posted financials
Added Form 990 for fiscal year 2018
November 28, 2020
Used new vendors
Identified 1 new vendor, including
September 5, 2020
Updated personnel
Identified 4 new personnel
May 19, 2020
Used new vendors
Identified 5 new vendors, including , , , , and
Nonprofit Types
Trade associationsBusiness and community development organizations
Issues
Business and industry
Characteristics
MembershipsTerminated
General information
Address
155 E 44th St
New York, NY 10017
Metro area
New York-Newark-Jersey City, NY-NJ-PA
County
New York County, NY
Website URL
ana.net/content/show?id=thedmaorg-redirect 
Phone
(212) 768-7277
Facebook page
dmausa 
Twitter profile
@dma_usa 
IRS details
EIN
13-1810859
Fiscal year end
December
Taxreturn type
Form 990
Year formed
1940
Eligible to receive tax-deductible contributions (Pub 78)
No
Categorization
NTEE code, primary
S41: Promotion of Business
NAICS code, primary
813910: Trade Associations
Parent/child status
Independent
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